Notes from Flat Creek

It's the Audience, Stupid

Allen Fuller - Monday, March 07, 2011

Not a day goes by that we don't hear about the latest trend in digital marketing. Last week it was search engine optimization. Before that it was social networking. This week, I got an email from someone saying "it's all about mobile." Here's my take on the latest trends in online marketing: 

Read more

Twitter for Organizations

Allen Fuller - Tuesday, February 09, 2010

If you're an active user on Twitter, you've probably run into the issue of wanting to post something but just to a closed group of colleagues or members of an organization. And while Twitter does not provide this ability, there are several new services that do. 

Read more

Don't risk a lousy promo

Allen Fuller - Wednesday, November 18, 2009

All too often in a campaign or issue advocacy group, someone has an off the wall idea to promote the candidate or cause. Maybe it doesn't seem like a good idea, but hey, all press is good press right? 

Read more


About this blog

Peter Drucker once said business has only two functions - marketing and innovation. At that intersection, Flat Creek is always looking a step ahead, toward how marketing communications and technology can impact the world in new, significant ways. Notes from Flat Creek is where we share our thoughts along that journey.


Recent Posts


Tags


Archive